Product Designer & Design Engineer
with a focus on humane AI, agentic design, 0→1 products, design systems & financial products
I design and build products end to end, from the first 0→1 prototype to the shipped interface. Former founding designer at Zuba, an AI-first cross-border payments company. Ten years before that, across products with companies like William Hill, Google, Truphone, NHS, McKinsey, and NTT.
- ZUBA
- EVOKE
- R/GA
- McKINSEY
- OGILVY
- TRUPHONE
- NTT
- NHS
Previously founding designer at Zuba, an AI-first cross-border payments company. Before that I led the redesign of Evoke’s payment platforms across William Hill, Mr Green, and 888, with a 23% lift in checkout conversion and £2.3M monthly revenue impact.
I work across design and code as one craft. I write design systems in markdown and build with Claude Code, Cursor, and an MCP server that feeds the agents the source of truth, so the routine work becomes infrastructure instead of something I redo.
